
By Radhika Mia Baruah, PhD
Are You Solving the Right Problem?
A practical guide for first-time founders to find the right problem, position their startup, and tell a story that connects
Most founders think they have a pitch problem. They don't — they have a clarity problem, and no amount of slide-polishing will fix it.
Are You Solving The Right Problem? is a founder's mini-handbook and workbook that strips the noise out of building a startup and gets to the one question that decides everything else: do you actually understand the problem you're solving, for whom, and why it matters?
Through real startup stories, sharp worksheets, founder reality checks, and AI prompts designed to challenge your thinking instead of flatter it, the author, Radhika, walks you from a half-formed idea to a business you can explain — clearly, honestly, and in a way people actually understand.
- Format
- PDF ebook
- Length
- 65 pages
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What's inside
- 01What Are You Actually Building?
- 02The Problem: What Needs to Change?
- 03Your Customer: Who Cares Enough to Pay?
- 04Your Solution: What Are You Actually Offering?
- 05Why You? Why Now?
- 06What Makes You Different?
- 07Building Your Value Proposition
- 08Positioning Your Business
- 09Your Brand Is More Than Your Logo
- 10Finding the Right Words
- 11Your Founder Story
- 12What Is a Pitch Actually Supposed to Do?
- 13The Anatomy of a Strong Pitch Deck
- 14Slide by Slide: What Are You Actually Saying?
- 15The Questions Your Pitch Has Not Answered
- 16Five Prompts Worth Keeping
- 17Your Founder Clarity Blueprint
- 18About The Author